When you go to a site and it reads ‘HIATUS’, is it annoying? For me it is and I have heard from quite a few other bloggers that it can be irksome for them too. What is equally annoying is no updates for a while. Come on people… do you care about keeping your visitors?
Usually the reason a person has a hiatus can vary, but usually boils down to the fact that the blogger does not have enough time and blogging is put on the backburner.
There are a couple ways bloggers alert their visitors to when they are having a hiatus.
1. The blogger shuts the site down completely and posts a short note that they are on hiatus and when they will be back.
2. Leave their blog up but do not update for some time.
Both are annoying. Of course, I know that anyone understands that life can get hectic and perhaps blogging is either a chore or just not important. However, from experience, several things can happen during a hiatus.
- 1. Your Page Rank in Google or Alexa could become worse due to not updating.
- 2. Your traffic will decrease.
- 3. You may lose visitors temporarily or permanently. If you are on hiatus often or for extended periods of time, it could be a total turn-off.
To prevent this, totally shutting the site down or lack of inactivity is not a solution. Instead, you should reduce your number of bloggings to at least once a week. A post only takes 5 to 30 minutes, depending on how fast you type, the topic, and if you need to do in-depth research. Four times a month is great. This will keep your site updated enough to keep your visitors coming back.
When you do blog, you do not have to make the blog long and go over every single thing you did. Just highlight some of it.
And because you can schedule posts, you can write posts ahead of time, schedule them during the time you will be gone, and voilà…. your site is still pumping out fresh content.
You could also do guest bloggers, but make sure to make the call for one ahead of time… perhaps a friend or two that is really good in their niche could spare 10 minutes to write a post for your site.
The point is- keep your site active for your visitors and the search engines.