I see a lot of people frustrated about getting more blog post social shares. It’s not specifically the share, but getting attention to their website.
I’ve put a nice list together on ways toward getting more blog post social shares, and ultimately more attention to your website. Hopefully this post will get you more social shares, and also more traffic. Also, some of the suggestions on this list can help with building trust and also create better relationships with other bloggers.
9 Ways Toward Getting More Blog Post Social Shares
1. Make it easy for your visitors to share your posts by adding social share buttons.
Having social share buttons makes it a lot easier and faster for people to share your posts. I see this issue a lot in newbie blogger websites.
Also, make sure those social share buttons actually work. Don’t always rely on the fact that the software exists. Rely on actually works. You never know, especially if you’re using a content management system like WordPress, when your social share plugins might conflict.
2. Tell people about your blog posts.
Don’t just rely on publishing a post. You need to share your own blog post. Whether you use a social media publisher plugin, or third party software to share posts to social networks, get those posts out there.
3. Creating engaging content. Don’t be afraid to add subtle or obvious hints to share your posts.
End your posts with a question. Get people to think and want to respond to your articles. This also includes when you share them to places like Facebook, LinkedIn, and Google+. Write a short summary that is engaging on those social networks. Don’t just rely on the link to the post to do the trick.
Creating or sharing infographics can be quite effective and a fast way to get people to engage or share your blog posts. That being said, if your infographic is way too long, that’s way too much information. Make your infographic focused so you get that message across quickly and effectively, otherwise, you should be creating several infographics, or switch to using a different medium like text, audio, or video.
5. How-to articles
A lot of people like to do things alone. The DIY movement (Do it Yourself) is pretty popular, and How-to articles appeal to DIYers (DIY people.) You can capitalize on this type of article by providing both text and video versions.
Some people need an exact list of things to do. Checklists ensure that you’re doing everything that is recommended. Things like SEO checklists, or a Checklist of WordPress Plugins for Bloggers, are just a couple of the infinite ideas that can be done. Make sure to create checklists that people will find a lot of value in.
Interviews appeal to your readers, as well as peers. It puts someone that you believe is influential in front of your readers, and also builds a good relationship with those influencers. Not only will your readers and followers share the blog post, the readers and followers of the person you interviewed will share it too.
8. In-depth guides or free ebooks
Like How-to articles, guides or ebooks are a great way to attract people. Make sure to ask people to share your guides and ebooks so others can take advantage of free information.
9. Roundups of People
Roundups are lists. You can group specific people, things, or places. In the case of getting more blog post social shares, you should occasionally issue a roundup of people. This roundup could be influencers in your niche. For example, I wrote a post on 15 Women Who Blog That You Should Be Following in 2015.
Once you’ve done your roundup, let the person in your infographic know, whether it is through email or Twitter or another social network. In most cases, they’ll share it, and some of their followers will too.
As you can see, a lot of the methods in this article were ones that needed you to include other people. While this should be listed, I’ll give you a bonus one: linking to other articles. Sometimes you can attract other website owners by linking to their articles. If their website allows trackbacks, sometimes they can see what websites are talking about their posts. Aside from that, you can inform those bloggers that you’ve linked to them. Sometimes they’ll share your article.
What other ways are you using toward getting more blog post social shares?