While there are plenty of normal tips for budding website owners to read about, there are still a lot of mistakes happening. Putting a website together is a learning experience that requires careful attention. There are people who will just slap anything up for a quick buck, but in the end, it bites them in the ass.
Here are some tips to avoid when creating a website for the first time:
Do not put any old name and logo together. Be creative, but remember this is something you are putting together that may become something people will remember you by. Even if you do not know what you want right away, at least use something simple and tasteful. You can later change your brand as your business grows.
Avoid choosing the easiest route for your site’s design. Even if it is free or really cheap… it might not work for you later on when you are needing to make changes and… 1, you are not able to make those changes, or 2, you do not want to spend money to pay someone to make those changes. Find something you can use, but will aesthetically pleasing for your brand.
Do not design with one browser in mind. Even if you might prefer one browser versus another, your visitors may be using something else. Be accessible.
Do not clutter up your site. While you do not want things looking like they are floating miles apart, you definitely do not want to blast people with content so smashed together that it is hard to discern where one thing ends and another begins.
Avoid using a font that is either too tiny to read or a font that is hard to read because of its design. A lot of 12 pixels tall will suffice for normal reading. Anything smaller may have vision impaired visitors squinting or giving up on your site.
Do not write like you are trying to write for a newspaper. It is silly and may not even encourage people to leave feedback.
Do not forget to have some type of contact form. Leaving your email address is risky. A nice and secure contact form is great to bring in potential leads.
If you are selling a product, keep the copy clear and concise – avoid unnecessary words. People want to get to the point quickly. If you cannot convince people in less than 500 words to buy your product, you need to tweak your pitch.
These are just a few tips.
What tips do you recommend people to avoid if they are putting together a website for the first time?