How much of yourself do you put out there on your blog and social network sites? If you are an anonymous bloggers, are you really taking the precautions for keeping your information from wandering eyes?
Unfortunately, for serious bloggers, those who are making a business of blogging and developing an authority amongst the blogging community cannot remain anonymous. Especially in the United States, you are required to file taxes for advertisements and all types of monies earned from endorsements, which in return other people can see your information.
If you want to remain anonymous, the following would be needed to be met:
- You cannot reveal your real name.
- You cannot reveal your address.
- You cannot reveal detailed aspects that will specifically identify you, including work.
- You cannot even share your photograph.
In social media, being transparent is important. This helps build your trust with others in your niche as well as readers in general. While the attention can be tempting for bloggers, you cannot succeed if you want to influence your followers. They will not be able to relate to an anonymous person.
AND it kind of hinders the process of becoming more of an authority in your niche. Many bloggers seek to attend conferences and even speak at them, gaining more authority over their blogging peers who remain behind the screen. For bloggers who choose to remain anonymous, they may not be able to grow more as a blog and brand versus other bloggers who will try to reach more people with any medium they can get their hands on.
While you might just be an individual, take a lesson from companies. They are required to share information. Why would you trust a large company if they cannot give you detailed information about the main hub or their products? If you cannot share a bit about yourself, why would people trust you. If you are making money online, you are building a business with your blog, thus needing that transparency for bloggers too.
While you can limit what you put out online and still be transparent, if you do not want people to know where you live and have your own domain, pay the extra few dollars to privatize your domain registration. Your visitors WILL get curious and even look up your registration, even if it is to see who you host with (despite the fact they could just email you via your contact form and ask.) This might give a little piece of mind of not being contacted by phone or snail mail or even email just by someone looking up your domain registration information at any registrar.
On the other hand, it is understandable why a person wants to keep as much of their information as private as possible, but also try to build a brand. It could be that they had a bad experience with harassers or perhaps had a problem with identity theft. Or it could be that they are parents and have worries that revealing information that could let a person know where they live is very scary.
However, with millions of bloggers online, there is a big difference between bloggers who are transparent and anonymous bloggers – the obvious trust and ability to assure authenticity. There are very few exceptions to being extremely successful as an anonymous blogger.
What advice do you have for bloggers wanting to become more active as a blogger, but try to retain some privacy in the same breath? For those who are anonymous bloggers, how have you assured your readers of your authenticity?